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02/23/2012
The Obama Administration recognized the importance of industry self-regulation in providing consumers with privacy protections. CBBB's Online Interest-Based Advertising Accountability Program has been at the center of such self-regulatory efforts.
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09/27/2010
As of Sept. 27, 2010, new rules designed to protect consumers from deceptive or abusive practices apply to for-profit companies that sell debt relief services over the telephone.
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09/08/2009
A company saying it's “the center of the online universe” could be a pyramid scheme. People pay iJango hundreds upfront based on claims that they can earn money by recruiting others to do the same.
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09/01/2009
Unwanted prerecorded commercial telemarketing calls—or robocalls—are against the law. Unless consumers have provided written permission, robocallers face penalties of up to $16,000 per call.
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01/01/2004
The Federal Trade Commission (FTC) issued the amended Telemarketing Sales Rule (TSR) on January 29, 2003. Like the original TSR issued in 1995, the amended Rule gives effect to the Telemarketing and Consumer Fraud and Abuse Prevention Act. This legislation gives the FTC and state attorneys general law enforcement tools to combat telemarketing fraud, give consumers added privacy protections and defenses against unscrupulous telemarketers, and help consumers tell the difference between fraudulent and legitimate telemarketing.
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05/01/2003
If your nonprofit organization is planning a fund-raising campaign, you may be considering hiring a professional to do the work. Professional fund-raisers conduct campaigns for a fee; often, it's a percentage of the money they collect.
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03/01/2003
The Federal Trade Commission (FTC) has amended the Telemarketing Sales Rule (TSR) to give consumers a choice about whether they want to receive most telemarketing calls. Consumers soon will be able to put their phone numbers on a national "do not call" registry. It will be illegal for most telemarketers or sellers to call a number listed on the registry.
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10/01/2001
It's like clockwork. You sit down to dinner and the phone rings. You answer it. The caller is trying to sell you something or tell you that you've won a fabulous prize. If you're tempted by the offer, get the facts. You may be in for a fraud.
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09/01/2000
The Internet is connecting advertisers and marketers to customers from Boston to Bali with text, interactive graphics, video and audio. If you're thinking about advertising on the Internet, remember that many of the same rules that apply to other forms of advertising apply to electronic marketing. These rules and guidelines protect businesses and consumers - and help maintain the credibility of the Internet as an advertising medium. The Federal Trade Commission (FTC) has prepared this guide to give you an overview of some of the laws it enforces.
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03/01/2000
Guidelines for Managers of Telemarketing Enterprises Who Sell Magazine Subscriptions
As the supervisor of a telemarketing sales force, you know that your employees' communications with prospective magazine subscription purchasers must be clear and courteous, and that their sales solicitations must be accurate, truthful, and complete. It makes good business sense — and it's the law.
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10/01/1999
Green claims can be found in many advertisements and labels today. They're the marketing response to consumers' increasing interest in protecting the environment.
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